Our Essentials
Collection
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Signature Collection
The Signature collection brings together LOUV.'s essentials: carefully selected materials, elegant volumes...
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Ambiance estivale
A luminous collection inspired by summer days, warm sand, and soft seaside...
Our Expertise
More than an accessory, a ritual
LOUV. was born from a conviction: every woman deserves the best fabric against her skin. We source our materials from major European textile houses and craft each piece in Luxembourg.
European Short Supply Chain
Luxembourg Craftsmanship
Three Souls That Make All the Difference
Maison Louv. - Luxembourg
The Art of Couture Chouchou
Designed as a statement piece, it combines soft materials, handcrafted precision, and a more conscious approach to creation.
Made in Luxembourg, it elegantly accompanies daily gestures with a refined and timeless spirit.
Our elastics
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Spiral hair tie
Its fine, shiny spiral offers exceptional flexibility and shape memory. Controlled spring effect, guaranteed consistent volume.
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Linear elastic
Smooth, discreet, tone-on-tone. Its simplicity is a virtue, it adapts to all fabrics without constraint, allowing the scrunchie to express itself freely.
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Twisted elastic
Dense weave and satin. Its tight-knit textile structure hugs the hair without pulling it, offering absolute comfort every day.





